fbpx

SHOW INFO: Joe sits down for an hour long talk, discussing the state of the brewery during COVID and the nasty comments his staff has been receiving from guests unhappy about mask mandates and rules. We ask him to recap his feelings of the industry from 2011 and his goal of keeping the power of smallness even though his staff has gone from 30 to over 150. We bring suggestions about new beer delivery systems including by bungee jumping and growth into bigger markets for a brewhouse. If you’re looking for how Joe got into the industry, this show isn’t for you. We dig deep this episode to get to the bread and butter that is Short’s Brewing.

Sponsors:
North Center Brewing – https://northcenterbrewing.com/
Zetouna Liquor – https://www.facebook.com/Zetouna-Liquor-Fine-Wine-Cigars-146021445420374/
PCI BrandCraft – https://www.facebook.com/PCIBrandCraft

Join The Michigan Beer Discord – https://discord.gg/vEEDyzwdjT

Download the MI Beer Map – http://www.mibeermap.com

Subscribe to Better on Draft – https://plnk.to/BOD
Spotify – https://open.spotify.com/show/6AlzP1BH0iykayF856bGRc?si=xXZzdd3CTPqgUq_KYTnBKg
iTunes – https://podcasts.apple.com/us/podcast/better-on-draft-a-craft-beer-podcast/id1091124740

Facebook – https://www.facebook.com/betterondraft
Untappd – https://www.untappd.com/bodpodcast
YouTube – https://www.youtube.com/c/betterondraft
Instagram – https://www.instagram.com/betterondraft
Twitter – https://www.twitter.com/betterondraft


mm

Ken

A craft beer fan since 19, used to look for your non-regular beers on frequent trips to downtown Windsor with friends, at 21 Ken basically took over an entire refrigerator with monthly visits to Merchants. With 5 years of podcasting prior, Ken decided to create the brand and show Better on Draft in the spring of 2015, and began creating his dream of a beer-centric website that wasn't too full of itself. He now runs the board and does a lot of the back office stuff while the show goes on, keeping everyone in line, and the beer flowing!

0 Comments

Leave a Reply

Avatar placeholder

Your email address will not be published. Required fields are marked *

Verified by ExactMetrics