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Welcome to April’s New Michigan Beer Labels!

All of the beer labels featured here are available for the public to view on the Alcohol and Tobacco Tax and Trade Bureau (TTB) website. You can spend your time figuring it out or you can check out our monthly highlights. Check out past beer label posts here.

We always like to note that TTB approved labels are not guaranteed to be on shelves in the immediate future or even at all. Breweries need to have labels ready if they decide a beer is a go for packaging and distribution. There may be a multitude of reasons to release a product or not. We’ve opted to showcase beer labels that we find fun and interesting. The purpose of this post is to start a conversation about what is potentially on the horizon in the Michigan beer scene.

This month’s highlights include labels from Atwater Brewery, barrel + beam, Blackrocks Brewery, Brew Detroit, Cherry Republic Brewing Co, Final Gravity Brewing Co, Hopside Brewery, Jolly Pumpkin Artisan Ales, Odd Side Ales, Old Nation Brewing Company, Ore Dock Brewing Company, Petoskey Brewing, Red Rocker Brewing Co, SEMOH Beer Co, and Three Blondes Brewing.


April’s Featured Label

We delayed the posting of April’s beer labels because of the fun beer Atwater Brewery put together for the NFL Draft in Detroit this month. The Big Pick IPA beer label shows off the Detroit Skyline, dresses the Atwater mascot in football gear, and has that same mascot don the colors of the Detroit Lions.


We know this isn’t a beer label, but we’re happy to see more Hop Water entering the market!


Which label is your favorite?


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Ed Norton

Edwin "Ed" Norton was first introduced to craft beer when his designated fraternity Big Brother Vince asked him if he knew anything about the topic. Ed admitted his ignorance and the rest is history as Ed and Vince would split six-packs of craft beers each week during Ed's probationary status. Ed is now a craft beer enthusiast who is always on the lookout for a beer he has not tried when bottle shopping or drinking at breweries and bars. In addition to drinking beer, this livelong Michigan resident enjoys a bunch of hobbies that he doubts you really care about, other than drinking beer and sounding off about it.

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