Better On Draft

A Craft Beer Podcast, News, and Reviews

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Chris offers an example of what an experience can

Chris offers an example of what an experience can be like when your business works with flavors more than features.

Messages can be crafted for hyper-specific market

Messages can be crafted for hyper-specific market segments. Do you hear a segment that you fit in?

Chris explains some of the things a marketing comp

Chris explains some of the things a marketing company does to help your business to achieve its goals.

If you were interested in the craft beer marketing

If you were interested in the craft beer marketing topic you should try the Get Hoptimized podcast: https://www.gethoptimized.com/

Chris tells Wendy and Rob how Get Hoptimized got s

Chris tells Wendy and Rob how Get Hoptimized got started.

When you're in a sports complex you get a certain

When you're in a sports complex you get a certain kind of drinker stopping in the taproom.

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BETTER ON DRAFT SPONSORS

Better On Draft is made possible by these generous sponsors:

Zetouna Liquor Store (Rochester, MI)

Craftapped (use coupon code BOD)

Detroit Brew Trail (Metro Detroit, MI)

RECENT POSTS

Better on Draft 369 | Chris Overlay of Get Hoptimized
Better on Draft 368 | Adam Ross of Twin Span Brewing
Better on Draft 367 | Adrienne Banka of Punta Sur
Better on Draft 366 | Craft Brewers Conference Recap

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